Recent posts by:
Steffani Lomax
When I first joined this industry 15 years ago, there were not a lot of highly experienced Software Asset Management (SAM) professionals. In fact, the SAM tools market was equally as light. Back then, we were all figuring out how to best approach SAM while on-the-job.
As a Software Asset Manager, you are responsible for managing all the software assets within your organization. This involves managing and optimizing the purchase, deployment, maintenance, utilization and disposal of software applications.
Over the past few years, companies have become more interested in improving their Software Asset Management (SAM) programs – the people, processes and technology they have in place for managing and optimizing the use of their software licenses. What are the reasons for this shift in prioritization?
Over the past 14 years, I have attended numerous conferences in the Software Asset Management industry and some of them really stand out in the crowd. If you are searching for conferences to attend in 2018, here are my recommendations. 
The field of Software Asset Management (SAM) appears to be growing in terms of adoption and people and vendors joining the space. I joined this industry about 15 years ago, and from my perspective, SAM is experiencing a growth spurt at this time. The increased volume of activity in this field has ...
I recently attended the Gartner IT Financial, Procurement and Asset Management Summit that was held in Nashville, Tennessee from September 11th-13th. I have been attending this event since 2005 and have never been disappointed. In this post, I will describe this summit and then provide my ...
Recently while visiting New York City, I was walking around Times Square. I noticed how everyone was largely anonymous, walking briskly and pursuing his or her destination with purpose. Suddenly I was attracted to a street performance that had drawn a crowd – there was a group of break dancers and ...
At the end of June, I attended a new Software Asset Management (SAM) conference called SAMS USA.  It was organized by we.CONECT, a firm based in Berlin, Germany, that researches, develops and markets events around Europe.  The SAMS conference has been very popular in Germany, so we.CONECT decided ...
Recently I attended ServiceNow’s Knowledge17 annual user conference in Orlando, Florida.  I had heard so much about it from our SAM partners and clients that I felt compelled to check it out.  Since ServiceNow offers the flexibility of purchasing a one-day pass, I took the opportunity to attend day ...
Spring marks the time of new beginnings.  It is also the season for IT and Software Asset Management conferences that create opportunities for learning and improving our SAM programs.